Comparison

Free comparison of 7 enterprise-ready customer data platforms

Get to know 37 key differences to determine which platform fits your business needs best: Tealium, BlueVenn, Exponea, mapp, Segment, mParticle or Piwik PRO

In this comparison we’ll showcase the differences and key features between the analyzed platforms when it comes to:

  • Mapping the whole customer journey
  • Merging user profiles across channels and devices
  • Importing data from offline sources or warehouses
  • Having privacy dedicated Opt-out/Do Not Track options or an integrated consent manager
  • Compliance with international privacy legislations (including: the GDPR, HIPAA and certifications)
  • Hosting options
  • Access to raw and historical data
  • Possibility to enrich data
  • Professional services

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About the authors

Szymon Grzesiak

Performance Marketing Manager

Marketing expert with rich experience in SEO and SEM campaigns. In recent years his work has focused mainly on B2B lead acquisition. A WordPress webmaster skilled in HTML and CSS.

Sebastian Synowiec

Content Marketer

Sebastian throws user experience, web analysis and data protection into a pot and shakes it up with creative writing. At Piwik PRO, he delivers easy to read content about new developments and complex topics for various target groups.

Brands that trust in Piwik PRO

Public institutions, private companies and enterprises trust us and value our privacy-oriented approach