Free comparison of 7 enterprise-ready customer data platforms

Get to know over 50 key differences to determine which platform fits your business needs best: Tealium, BlueVenn, Exponea, mapp, Segment, mParticle or Piwik PRO

Compare based on:

  • Data connectivity and processing: Customer journey mapping, hosting options, access to raw and historical data.
  • Data enrichment: Data import from warehouses or via incoming webhooks.
  • Audiences and profiles: Single customer view, audience export, and audience builder.
  • Data activation: Tag manager and Google Ads integrations.
  • Security and privacy: Privacy dedicated Opt-out/Do Not Track options or an integrated consent manager.
  • Privacy and security compliance: Compliance with international privacy legislation, including the GDPR, HIPAA, and security certifications.
  • Customer care: Kinds of technical support and customer care services.

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About the authors

Szymon Grzesiak

Performance Marketing Manager at Piwik PRO

Marketing expert with rich experience in SEO and SEM campaigns. In recent years, his work has focused mainly on B2B lead acquisition. Fan of marketing automation with Hubspot configuration skills. A WordPress webmaster skilled in HTML and CSS.

Aleksandra Szczepańska

Senior Content Marketer

In her career she has been balancing branding, marketing strategies and content creation. Believes that content is about the experience.

Brands that trust in Piwik PRO

Public institutions, private companies and enterprises trust us and value our privacy-oriented approach