Whitepaper

What is PII, non-PII and personal data? And how to protect each

Everything from the detailed definition of each to practical approaches to collecting and working with different types of data

You’ll learn:

  • How to define each type of data
  • What makes PII and personal data different from each other
  • What legal frameworks govern the use of each type of data
  • How to apply principles of data protection by default and design
  • How to safely handle PII and personal data to stay privacy-compliant
  • How to approach security and privacy measures on any given project

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About the authors

Karolina Matuszewska

Content Marketer

Specializing in issues of on-site and off-site personalization. Transforming technical jargon into engaging and informative articles dedicated for digital marketers and web analytics specialists.

Karolina Lubowicka

Content Marketer and Social Media Specialist

An experienced copywriter who takes complex topics of data privacy & GDPR and makes them understandable for all.

Brands that trust in Piwik PRO

Public institutions, private companies and enterprises trust us and value our privacy-oriented approach