In our comparison of product analytics vendors we cover such topics as:
Data security & hosting options
Which vendor provides cloud and on-premises hosting and has an ISO 27001 security certification.Data ownership & privacy
Which vendor ensures 100% data ownership and compliance with privacy laws (including the GDPR).Reporting features
Which vendor offers custom reports, funnel analytics, content tracking, and other reporting capabilities.Data processing
Which vendor offers raw data access, reporting API, and connectors to BI and data visualization software.Integrations
How the products integrate with different tools and platforms (including a consent manager and a tag manager).Customer support
What kind of assistance (dedicated staff, phone and online support, etc.) you can expect from each vendor.