Comparison

Free comparison of 6 enterprise-ready tag management systems

Learn know the 40 key differences between Google Tag Manager, Tealium, Segment, Adobe Marketing Cloud, Ensighten & Piwik PRO and decide which of them meets the particular needs of your business

In this tag manager comparison we cover the following topics:

  • Data collection flexibility and privacy:

    Hosting methods, privacy features and compliance with international privacy legislation.
  • Supported tags and tag templates:

    Built-in integrations & templates for various marketing tools, custom asynchronous and synchronous HTML and JavaScript tags.
  • Triggers & conditions:

    Comparison of triggers and conditions accessible by default in particular TMS.
  • Supported variables:

    Comparison of variables and templates such as URL based variables, custom JS variables, and custom event template.
  • Testing and debugging:

    Mobile and web debugging mode availability, trigger preview mode, simulate opt-out mode, and others.
  • Flexibility, limits and customization:

    Customization of look and feel of your platform, and limits on tags, custom variables and users.

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